Paul Marsden
paul@viralculture.com
+44 777 95 77 248

Conferences & Media

Media Appearances

ITV Tonight with Trevor McDonald - Discussing copycat terrorism (July 2005)

Sky News - Discussing Copycat Terrorism - (July 2005)

BBC2 The Culture Show - Discussing Malcolm Gladwell's Tipping Point (Feb 2005)

RTE - Discussing the Risk of Copycat Terrorism (May 2005)

BBC Radio 4 - You and Yours - Discussing consumer status symbols (2003)

Channel 5 - 50 Ways to Please Your Man/Woman - Interview on psychology of mate selection (2003)

ITV - The 10 Commandments - Interview with Melvyn Bragg on the psychology behind the 10 Commandments (2000)

BBC News - Interview on Rumors and Consumer Panics (2000)

BBC Radio 4 - Start the Week - Debate with Malcolm Gladwell on copycat social epidemics (2000)

Conference Speeches

Viral Marketing - Danish Marketing Foundation - Copenhagen - August 2005

Copycat Terrorism - Ministry of Defence - London - August 2005

Viral Marketing - Bacardi Leader Development Program

Word of Mouth Marketing - Danish Marketing Foundation Viral Marketing Conference Aarhus 2005

Word of Mouth Marketing - Austrian Advertising Association Annual Conference 2004

Viral Marketing - Danish Marketing Foundation Viral Marketing Conference Copenhagen 2004

Word of Mouth Marketing - Bacardi New Product Development Conference - Boston 2004

Seeding Research - Marketing Research Annual Conference 2004

Word of Mouth Marketing - London Business School Innovation Exchange Conference London 2003

Word of Mouth Marketing - Unilever Innovation Academy - Paris 2003

Word of Mouth Marketing - Diageo New Product Development Conference - Dublin 2003

Word of Mouth Marketing - French Advertising Association 2003

Word of Mouth Marketing - Belgian Marketing Foundation 2003