Idea Platforms | Diamond in the Web 2.0 Rough
September 16th, 2009 // 3:43 pm @ admin
I’ve recently completed a research project for a digital marketing agency on using Web 2.0 technology to harness user contributions in marketing and innovation. It’s not just about user generated content and idea contests – smart brands are integrating user contributions right into their value proposition. Here are some of my findings…
Idea Platforms | Diamond in the Web 2.0 Rough?
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